A: I think that a lot of the “Endeavour” action is already priced into Woolworths and this is one of the reasons the price has been moving  higher. It will probably stay well supported until 23 June, the last date that Woolworths shares will trade “cum-entitlement”.

Demerged companies typically start soft (due to the overhang of sellers), and then after a few months, move higher. On that basis, if you want to buy Endeavour shares, I would be looking to buy in the first few weeks after the demerger. As to buying Woolworths now to get an entitlement to Endeavour, my inclination is that you are probably a bit late.