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Woolworths – not so fresh!

The big consumer staple stocks like Woolworths and Wesfarmers have been among the best performers on the market this year, as investors search for “low risk” yield. In fact, the sector is up by 17.7% in 2013, and Woolworths has done even better, with a gain of 21.3% to Friday’s closing price of $35.59.

However, with the forecast yield on Woolworths down to 3.7%, and the stock trading at a forward multiple of 18.9, it is starting to look expensive. Time to sell, or if you are not in the mood to take a gain, don’t buy, there is better value elsewhere.
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The positives

The negatives

The bottom line

In this bull market, Woolworths will probably trade higher on a PE basis. However, on a relative basis, Woolworth’s yield of 3.7% doesn’t stack up against Telstra yielding 5.6%, or the major banks, which are yielding between 5.0% and 5.5%. Coles has the sales momentum, there are question marks over the WOW move into hardware, and on a risk-adjusted basis, the two-year term deposit from ING Direct looks reasonably compelling. I prefer others.

Important: This content has been prepared without taking account of the objectives, financial situation or needs of any particular individual. It does not constitute formal advice. Consider the appropriateness of the information in regards to your circumstances.

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